After a few short minutes searching on the model number last night, I found many people who had similar issues to mine. And via two separate forum posts on totally different forums, it became clear that my JVC TV is not a JVC at all, but a rebranded Kogan TV.
Yes, I’d never heard of Kogan either. And the original Kogan formware has sorted out the issues with the TV, at least for now. You’ll have to read yesterday’s post for details, but the issues with the TV got worse over time, and it was basically unusable before I flashed it with the original Kogan firmware.
But here’s the real problems:
- I bought that particular TV because the brand name of JVC was pushed in my face. Actually I was at work and I sent Megan (my ex) and my mother to get it, simply trusting their choice. But that’s not the point. They were assured it was a good TV, a known brand with a good reputation.
- They would never have bought the TV if they knew it was a make that none of us had ever heard of.
- The salesperson at NuWorld, the sales manager here in Johannesburg by the name of Andre, arranged the sale personally. He must have been aware of both the rebrand and the known issues with this TV.
- When the issues came up with the TV months later (actually the slowing down of menu items and occasional errors started almost immediately) and Nuworld was called, this Andre jerk was unhelpful and rude over the phone. (“Who do you think you’re speaking to? I am the sales manager. We don’t sell directly to the public.”) That even though he arranged the sale himself, through my ex neighbour who used to own a restaurant in their business area. My neighbour was named Clive Govender.
- I have a copy of the letter from their repair agents, who suggested that the TV be replaced when I first complained about it. That never happened.
But what I really wonder is, is this kind of rebranding even legal? An unknown brand, at least in this country, was misrepresented as a known and popular brand. I can’t find any information about the rebranding online, apart from the forum posts, so it isn’t clear to me how others with the same problem even found out that their TVs were rebranded.
From my research online, Kogan only sells TVs via the internet, in Australia. Here is a scathing review of Kogan TVs published in Australia.
Update: Today I spoke to an acquaintance whose husband does the imports for one of the large retailers here, and it turns out that this rebranding is quite normal. So when you buy a TV here, if it isn’t one of the better-known brand names like Sony, Samsung or LG, it’s probably rebranded. So in a way I was lucky… I got an Australian TV and not something from China.